Everton Football Club has appointed Richard Kenyon to the position of Director of Marketing and Communications.
Richard, a lifelong Evertonian and currently Chief Executive of PR and Marketing consultancy Kenyon Fraser and Chair of the Chartered Institute of Marketing in Merseyside, will join the Club’s senior management team in April.
Kenyon Fraser first became involved with Everton last summer when it carried out a wide-scale consultation with fans to re-design the Club crest. Since then Richard has worked with the Club on a part time basis as Interim Director of Marketing and has been involved with a number of initiatives across the Club.
Richard said: “I have had 10 fantastic years at Kenyon Fraser and it is a great business, but I have been passionate about my Club for more than 30 years now, and to have the opportunity to work for the Club and our fans is something I simply couldn’t turn down.
“In the few months I have been working at the Club, I have been enormously impressed by the work everyone is doing to engage with our fans. The marketing and media teams work tirelessly to communicate with the fans and to make the experience of attending matches the best it can be.
“An example is the Memorable Matchdays which I first heard about last summer; seeing them come to life this season has been brilliant. It’s a really exciting time for the Club and I can’t wait to get started and make a real contribution.
Robert Elstone, Chief Executive at Everton commented on the appointment: “Richard has really impressed us through his work last summer leading our crest re-design and the other projects he has worked with us on. It’s rare to find someone with such strong skills in both marketing and communications disciplines. I knew that as a big Everton fan, he might be tempted by an offer to work with us in a full time capacity and I’m delighted that he is able to join us in what is a very important role in our Club.