The Esk
Player Valuation: £70m
The key is not how many regular seats we can sell, it's how many premium seats - £200 a premium seat is 10x the current yield of a seat at Goodison.
A 60,000 seat stadium with 5,000 premium seats will generate 2.5 times current matchday income with no increase in regular seat prices.
A 60,000 seat stadium with 5,000 premium seats will generate 2.5 times current matchday income with no increase in regular seat prices.