Three directors for commerce in one shape or form, and you know they wont shift the dial in terms of performance commercially...pretty much because the stadium facility isn't in place...but they initially left out a stadium expert. There's an imbalance there that does not bode well.
Personally, I think the CEO is learning on the job. Moshiri hired her because he doesn't want a strong CEO who can contradict him. We pay for it with lots of weak appointments to jobs that look superfluous to where we are and our requirements as a club right now.