It's not necessarily 'ripping their fans off' as all of the clubs with the biggest match day income have the best spread of ticket offerings. It's essential we have this at BMD also as it's a key area of growth that can give us an edge over Brighton and the others currently side by side with us as
@RobSpurs explains.
BMD should have basic seating, basic seats with lounge access (like the Park End) and other tiered hospitality options.This is one of the key issues people have with a low capacity as it sounds like it is limiting those areas.
If Brighton have gate receipts of £18 million on 30k gates, a new stadium could theoretically get £31 million gate receipts on 52k gates.
Amex stadium cost £125 million which is depreciated over 25 years at £5 million a year. Brighton's old ground could only generate say £3 million, so in the short term the investment brings in an extra £10 million a year in the PL (but only £3 million net extra a season in the Championship). It still means an investment debt of £200 million which is the 4th highest in British football.
New Everton stadium cost of £300 million, mortgaged interest free over 25 years is £12 million a year cost, but the extra gate receipts could be £31m less current £15 m = +£16 m less depreciation of £12 million a year, Quids in to the tune of £4 million a year.
£300 million would put Everton near the top of the debt table (current debt covered to equity).
Fans are willing to pay increased prices in a better stadium, with cheaper seats/standing behind the goals. Regular season tickets may be £700+ (=big club prices) and individual tickets with lounge access may be £100+ each per game with a limited supply and dress rules.
Smaller capacity has economic advantages.
They have stellar commercial revenues that's why.
I'm amazed at this thread reading posts saying that the match day revenue will make our turnover go up substantially when that is not the case, it's the third or 4th most important revenue for clubs.
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Right. A current low match day revenue makes the case for a new stadium a better economic proposition. Southampton,with their stadium no longer a debt, ten years (or 17 years for St. Marys which only cost £32 million) after a new stadium is built it does not seem such a mortgage burden. PS: Southampton could increase their capacity to 43K but nobody thinks they will.