We never. Our net spent this last window was -£36m. We don't have a pot to pee in because Moshiri has lost access to his (Usmanov's) money. Other than selling players we make no income at all. Thanks Denise.
No club outside the scab 6 make lots of money (outside of player sales) as you need regular European exposure / trophies to do that.
Leicester won a league title, FA Cup, played in the CL and Europa League yet have a smaller shirt sponsor than bottom half Everton because Everton have a bigger fanbase much down to past decade successes generating a bigger fanbase globally.
Man City are probably the best team in the world yet one of their FFP charges relates to an "address" in Abu Dhabi buying over 100k club merch to prop up their revenues because they're still not on the same level commercially as clubs like Utd and Liverpool who have massive fanbases worldwide buying their gear.
This is in essence why FFP is an unfair system because its a chicken and egg scenario - you cant build a self sustainable revenue system without a lot of success - you cant achieve a lot of success without being able to afford to compete financially with clubs like Liverpool, Utd, Arsenal, Chelsea etc.
The fact you have so many podcasts, YouTube channels, twitter accounts, forum posters and FAB members who do not understand this concept shows why we're stumbling around like a blind fella in an alleyway.
Which comes back to the point of Newcastle's revenue has increased by near £34m a season just off sponsors linked to their ownership - even if they finish 16th this season that revenue will continue to be there and will likely grow with more Saudi based sponsors, naming rights deal for St James Park, hosting the Saudi national team matches etc. Which is exactly why we need Middle Eastern money. Groups like 777 and MSP will do nothing for us - absolutely nothing.