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How much has the war in Ukraine cost us?

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I had a mate from school who was in the army and got deployed to Iraq. He ended up getting paralysed out there and came back here only to find out that there were no weapons of mass destruction, and as a result of that committed suicide.

So you can call me cynical or whatever fancy Dan buzzword you want to call me, but I'll never believe anything the media and the government tells me about wars ever again.

Furthermore the only way I'll ever support a war is if the government and the media are the ones fighting in the wars they desperately want.
 
The big hole would be the USM naming rights for the stadium.

That, and all the other Usmanov linked companies being sent to the naughty step has exposed our commercial team led by the unimpressive CEO for what they are, totally out of their depth.

Totally incapable of attracting respected sponsors to the club. The embarrassing climb down over gambling sponsorship for the sake of 300k (12 days of Yerry Mina) shows how desperate they are to scrounge whatever they can.

What have they done to grow overseas markets? Nothing of note.

We shouldn't have been so reliant on one massive company for most of our commercial income, but in true Everton style....the board sat back and congratulated themselves on what a top notch job they've done.

I believe this was paid in full up to 21/22 - so it wont show on the accounts coming, its this financial year that will bite - 25 mill i believe.
 

This years accounts for 2021/2022 to be released before 31 March is expected to be around another £70 million loss.

It's touch and go if they will fail Premier League P&S three year average of £110 million

This could be why for T+1 and T+2 projections they've had to book the Gordon money to show a trend of profit or improvement. To avoid sanctions

...

I would also add it's not a one year hole. Baxendale and Kenwright have proven entirely unable to meet the revenue needs of the club.

Baxendale trumpeted a +£300,000 per year increase on Cazoo in the Stake deal as amazing performance. Its pathetic. Its barely 1/3 of her ridiculous annual salary.

How much do we think the model i.e over spending was purposeful though as opposed to negligence - i think the club has been overt in saying it was going to invest beyond its means and cost base to have a crack at progression, like CIty and Chelsea, im not sure it was accidental at all.

Now im certainly not saying it was clever and i called it at the time - im not and have never been a fan of that dependency model - for the reasons we see today, but i dont think it wasn't purposeful.

What the club did with the investment mind, was negligent - thats where the criticism in in my opinion, but i think spending beyond our means and increasing our cost base was intentional.
 
Apparently when people are buried under the rubble after a bomb attack their last thoughts are "will DCL ever be fit"

Makes you think.
 

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