2019/20 Marcel Brands

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davek said:
Standards. That's my concern. "Managed" may or may not be "massage down high expectations" or Brands et al will shoulder the responsibility of achieving expectations.
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Not sure what you're saying here mate. Unless I'm being utterly stupid that post isn't making sense to me.
 

https://www.theguardian.com/footbal...the-odds-richarlison-marcel-brands-yerry-mina

Marcel Brands, Everton’s director of football, has rejected Manchester United claims that excessive agents’ fees were paid to sign Yerry Mina from Barcelona but admitted paying a premium to prise Richarlison from Watford.

Everton saw off interest from United and Lyon to sign Mina, the Colombia international defender, on deadline day for £30.25m plus £1.5m add-ons. United officials, while defending their reluctance to sign some of José Mourinho’s targets this summer, claimed they would have pursued him but for agents’ demands which, if paid, would have distorted the market.

Brands, however, insisted Everton paid only what they offered at the start of negotiations and the deal took six weeks to complete because Barcelona held out for a better offer from United that never came.

Asked whether premiums were paid to agents to beat United to the central defender, Brands replied: “No, no, it was really simple behind the scenes. I put the offer in and Barcelona asked for a totally different amount that we would never have paid. Then they said: ‘OK, we will wait until the end of the market’. We never changed our offer. That was a bit of a gamble because everyone was writing about Man United [wanting Mina] and Barcelona used that, agents used that, everyone used it.

“I don’t know exactly if Man United were in. The player said constantly to me: ‘I want to go to Everton’. That was a great thing for us but you never know if Man United comes in and offers an extra £150,000 a week – every player would like to do that. I don’t know exactly the situation with Man United but of course Barcelona used it. They said to me: ‘Man United are coming in’.

I don’t know if they did but I took a bit of a risk with that. That’s why we were also keen on back-ups, you never know, but after the weekend before the market closed I had a confident feeling about it.”

Mina was one of four players Everton secured on deadline day – Bernard, André Gomes and Kurt Zouma the others – and Brands also rejected suggestions that Barcelona insisted on Gomes going on a season-long loan as part of the Mina deal.

The former PSV Eindhoven director of football added: “I went to Barcelona twice at the end of June or beginning of July to speak about a few Barcelona players because [Lucas] Digne was on our list and Mina was on our list. They told me about the other players who it was maybe possible to get. I asked about Gomes and they said no, he was only for sale. I knew the price and it was not possible for us so we left that. In the end, he got injured in pre-season and we started talking about him again.

“I asked Marco [Silva] to talk with him because he knows him very well and the player was enthusiastic about it. I went back to Barcelona and asked if there was a possibility of getting him on loan. At first they were not so happy with that but in the end they came back and said maybe it could be an option.”

Everton’s first signing of the Brands/Silva era was Richarlison in a deal worth up to £40m and the young Brazilian has made an impressive start to his Goodison Park career.

The Dutchman conceded that Everton had to pay over the market value for the 21-year-old due to the lingering animosity at Watford over what they consider “an unwarranted approach” for Silva, their former manager, when Ronald Koeman was sacked last October.

“We thought it would be a very difficult one because of the history of the clubs,” explained Brands. “We were both convinced about him [but] I think with the situation with Watford, we had to pay a little but more. I think maybe the market value was a little bit lower but, at the end, we are happy with him. We think he can be very special. He has a lot of speed, the capability to work; he is strong, he is tall. There are a lot of qualities for all the competitions in Europe. They are important qualities.”

Brands said Everton reduced their overall wage bill this summer and the squad should be reduced further before 31 August. Nikola Vlasic joined CSKA Moscow on Wednesday and Muhamed Besic, Cuco Martina and Yannick Bolasie are all heading for the exit.

Everton’s director of football, who confirmed the club’s interest in the Celtic full-back Kieran Tierney and former Sevilla defender Clément Lenglet, said: “First of all we had to reduce the squad. We started with 38 players and now we are on 29/30 and I expect something more to happen in the last weeks of the window. Finally I think the squad will be reduced.

“Financially we also reduced the wages – not fully to the target I had in mind but I think we can do that in the near future. We identified the positions that were our priorities and in the end we did some extras that were more loan deals.”
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Barnfred 55 said:
Not sure what you're saying here mate. Unless I'm being utterly stupid that post isn't making sense to me.
Click to expand...
Seems straightforward enough: Brands is saying "manage" in either one of two ways: 1/ he'll manage expectations without achieving them (i.e. present a series of piecemeal targets that have us pretty much treading water as the "top 6" stride on) or 2/ he'll manage expectations by closing that gap and fulfilling the ambitions of the fans.
 

The Toffees new director of football insists he is in for the long haul at Goodison Park and warns that money alone won’t guarantee success.

Brands helped new manager Marco Silva land six new signings this summer with the arrivals of Richarlison, Yerry Mina, Bernard, Andre Gomes, Kurt Zouma and Lucas Digne for a total close to £90m.

But the Dutchman, who replaced Steve Walsh this summer, does not believe spending big will necessarily bring glory at a club that has had five different managers in five years.

He said: “When I spoke with him (Moshiri) before I came in, I told him that if you want success next year don’t look for me because I cannot bring that."

“You saw in the past in the Premier League that if you only spend money, that is not the guarantee for success.

“You see the clubs with the long-term strategy. They are in a stable situation. Look at Tottenham, look at Manchester City.

“I think that it is important for Everton to get to a stable situation. With all the changes, it is always difficult for everyone.”

Brands’ focus since he arrived at the start of June was getting transfer business done.


New Everton director of football Marcel Brands insists he is not here for a quick fix
Wayne Rooney, Joel Robles, Ramiro Funes Mori and Davy Klaassen have all moved on while Ashley Williams and Luke Garbutt have been sent out on loan.

Nikola Vlasic is set to head to CSKA Moscow while Muhamed Besic and Cuco Martina are also expected to leave before the European transfer windows close at the end of the month.

But Brands, who left PSV Eindhoven for Everton, is now starting to focus on the Toffees’ young guns to help bring through new talent as well as scouring the market.

He said: “First my focus was only on the transfer window, to make a good squad for the new season. But from September 1, I will be focusing on the youth."

“I saw the last two games of the Under-23s at Chelsea and in Manchester. That is also an important thing. I will go down to the young ages, the Under-16s and Under-15s also.

“We have a lot of work to do at this fantastic club.”

Silva and Brands may be looking long-term but there will still be pressure to deliver improvement on last season’s eighth-place finish in the Premier League under Sam Allardyce.

Brands said: “I think we have improved the squad. That was the goal. We have balanced it more. We have got it at a better average age - all positive things."

RicharlisonGETTY
Brazilian winger Richarlison was brought into the club for £40m
“The negative thing is that it happened quite late. Normally in pre-season, you have to prepare your squad that starts now. So I hope we will not lose to many points in this period.

“If we can have a good start, we can have a very good season. We will see at the end. We have improved the squad and that was the goal.

“Marco is very happy with the squad. We have changed the way of playing and, ok, that also takes some time. You saw that with the results in pre-season. But the players like the way they play now.

“At the end, I think not the best players will win the league but the best team.

“I am not saying that we can win the league but if we can make a good team from this squad, we can have a very good season.”
 
MarcelsGoat said:
The Toffees new director of football insists he is in for the long haul at Goodison Park and warns that money alone won’t guarantee success.

Brands helped new manager Marco Silva land six new signings this summer with the arrivals of Richarlison, Yerry Mina, Bernard, Andre Gomes, Kurt Zouma and Lucas Digne for a total close to £90m.

But the Dutchman, who replaced Steve Walsh this summer, does not believe spending big will necessarily bring glory at a club that has had five different managers in five years.

He said: “When I spoke with him (Moshiri) before I came in, I told him that if you want success next year don’t look for me because I cannot bring that."

“You saw in the past in the Premier League that if you only spend money, that is not the guarantee for success.

“You see the clubs with the long-term strategy. They are in a stable situation. Look at Tottenham, look at Manchester City.

“I think that it is important for Everton to get to a stable situation. With all the changes, it is always difficult for everyone.”

Brands’ focus since he arrived at the start of June was getting transfer business done.


New Everton director of football Marcel Brands insists he is not here for a quick fix
Wayne Rooney, Joel Robles, Ramiro Funes Mori and Davy Klaassen have all moved on while Ashley Williams and Luke Garbutt have been sent out on loan.

Nikola Vlasic is set to head to CSKA Moscow while Muhamed Besic and Cuco Martina are also expected to leave before the European transfer windows close at the end of the month.

But Brands, who left PSV Eindhoven for Everton, is now starting to focus on the Toffees’ young guns to help bring through new talent as well as scouring the market.

He said: “First my focus was only on the transfer window, to make a good squad for the new season. But from September 1, I will be focusing on the youth."

“I saw the last two games of the Under-23s at Chelsea and in Manchester. That is also an important thing. I will go down to the young ages, the Under-16s and Under-15s also.

“We have a lot of work to do at this fantastic club.”

Silva and Brands may be looking long-term but there will still be pressure to deliver improvement on last season’s eighth-place finish in the Premier League under Sam Allardyce.

Brands said: “I think we have improved the squad. That was the goal. We have balanced it more. We have got it at a better average age - all positive things."

RicharlisonGETTY
Brazilian winger Richarlison was brought into the club for £40m
“The negative thing is that it happened quite late. Normally in pre-season, you have to prepare your squad that starts now. So I hope we will not lose to many points in this period.

“If we can have a good start, we can have a very good season. We will see at the end. We have improved the squad and that was the goal.

“Marco is very happy with the squad. We have changed the way of playing and, ok, that also takes some time. You saw that with the results in pre-season. But the players like the way they play now.

“At the end, I think not the best players will win the league but the best team.

“I am not saying that we can win the league but if we can make a good team from this squad, we can have a very good season.”
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Yerrrrssss
AridAgitatedBlesbok-small.gif
 

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