Fans will be surprised, and probably not pleasantly, when they see the non-premium full adult season ticket prices at BMD. The club will likely retain a lot of discounts for younger and older fans and possibly for a family area similar to the enclosure as they do realise the importance of this in retaining and building the fanbase so that will help affordability.
The full adult price in the Park End right now is £690 and it is comparable to the lowest level of provision at BMD. If I was making an educated guess I think the adult price range at BMD assuming 25/26 season is the first full season will range from £700-900.
I have been reliably told that the club has been estimating the revenue gain at BMD (excl. sponsor and commercial deals) at £45-50m pa in projections being used to pitch to potential stadium lenders. 70% of the lower figure is seen as ‘certain’ even on relegation. This uplift is a combination of premium and regular ticketing, in stadium/fan plaza spend, non-football events and facilities use for conferences, meetings etc.
To put what might seem vast number into context the higher capacity, luxury specified North London premium priced Spurs stadium generates roughly £100m in match-day revenues (excl. Europe) so this BMD projection likely assumes achieving less than half that matchday income total as part of that total uplift.
Without seeing seeing their detailed data I cannot judge on how reasonable this truly is but based on their Premium Pricing points as reported in various posts here and on Twitter it is likely that the income from 5500 premium seats alone will exceed match-day revenue at Goodison and could potentially double it.
Even with the most optimistic predictions about completion, initial financing, staying up and optimising ordinary seat pricing/use our interest costs on the build will be potentially punitive unless and until we can refinance. The caution of some posters on the initial boost we get, if any, is justified IMO, at least in the shorter term.
If we can get through the next few years BMD will give us secure mid table revenues at least helping us keep pace with eg West Ham, Villa but will not close the gap on the mega income clubs in any meaningful way.