That's what i'm alluding to, there must be another format to calculate the value of football clubs.
Deals ive been involved with have been initially calculated to value a company at 3-5 × revenue. Thats of course before electing to move forward to DD stage.
Firstly I've always thought valuing businesses on revenue is a pretty daft way of valuing, although I accept others are happy to do so. For me you value a business on the asset value of the business plus a multiple of earnings - the multiple increases or decreases based on consistency, growth and/or any other special factors attributable to those earnings (new product launches, new markets etc) less debt and a factor of any immediate capex requirements.
Anyway let's look at your basis - multiples of revenue.
Football clubs cannot be valued on the same basis as say, widget manufacturers, because the security of revenue in all but perhaps half a dozen Premiership clubs cannot be guaranteed beyond 1 season.
So if we look at Everton's last accounts income can be broken down into 3 main areas:
Broadcasting revenues £83m
Gate receipts £19.3m
Sponsorship/merchandising £8.4m
Of the above the only possible income source that you could apply more than 1x to is the gate receipts - let's be generous and say 1.5x.
That gives you a total then of roughly £120 million.
Deduct the debt £28 million
Valuation of £92m
Current market value £49 million. Discount probably reflects the market's belief that the club is not likely to be sold any time soon, and in the absence of a purchaser there is still the future capex requirement for either building or redeveloping of the stadium.