Link or no link about the new rules, I think everyone would like to the jan. window to pass.
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That's because as Richard Keys, Usmanov has had enough...
He may well have cooled on the idea, but to suggest that Halloween Gorilla costume has any inside track at all is a bit wild.
He's possibly even less connected than Alan 'Scoop' Myers.
https://www.bloomberg.com/news/arti...naire-usmanov-s-backing-in-soccer-sponsorship
Russian Billionaire Finds Novel Way to Avoid Breaking Premier League Investor Rules
by
Tariq Panja
and
David Hellier
January 6, 2017, 11:13 AM GMT+11
- USM to become Liverpool-based team’s training ground partner
- Usmanov ally Moshiri became club’s biggest investor in 2016
Alisher Usmanov.
Photographer: Andrey Rudakov/Bloomberg
Billionaire Alisher Usmanov has come up with a novel way of staying within Premier League investor rules to help longtime business partner Farhad Moshiri, the majority shareholder in Everton Football Club.
Usmanov’s holding company will become the Liverpool-based team’s first training ground partner and will gain certain marketing rights, Everton said in a statement, without revealing financial details. The facility has been renamed USM Finch Farm under the terms of the five-year contract.
The deal brings Usmanov and Moshiri back together in having ties to the same team. The two men previously had a joint share of a company that owns 30 percent of the Arsenal Football Club. Premier League rules forbid investors from owning stock in multiple teams, forcing Moshiri to sell his portion to Usmanov in order to complete his acquisition of 49.9 percent of Everton last year.
Usmanov, Russia’s seventh richest man, introduced Moshiri to soccer investment, Moshiri told Everton shareholders at the club’s annual meeting two days ago.
“We do most things together,” Moshiri said. Usmanov is an avid Arsenal fan, whose efforts to have full control of the club have been frustrated. The club’s former shareholders preferred to sell their stock to American businessman Stan Kroenke in 2011.
Uzbekistan-born Usmanov has a fortune of $13.1 billion, according to Bloomberg data. He’s the biggest shareholder in USM Holdings, a group created in 2012 to consolidate the billionaire’s interests, which include miner Metalloinvest and Russian telecom operator MegaFon. Moshiri, a former accountant, also owns stock in USM.
Holding Company
It’s unclear whether the Premier League will seek more information about the training-ground agreement, which comes after growing speculation that Usmanov planned to invest in Everton. USM, which also has stakes in companies including Alibaba Group Holding Ltd., Spotify Ltd. and Airbnb Inc., is the first holding company to sponsor a Premier League team.
Moshiri became Everton’s biggest shareholder in February and cleared the club’s debts with an 80 million pound ($99 million) interest-free loan. He’s promised to revitalize a team that’s fallen behind the top performers on and off the field. Everton’s 121.5 million pounds of revenue for the year through May 2016 is more than four times less than Manchester United, the league’s richest team. It won its last trophy 21 years ago.
"The naming of Finch Farm, and the extensive package of marketing rights, provides USM and the businesses within our group with unique year-round global media exposure,” Ivan Streshinsky, a member of USM’s board, said in the statement. “We’ve done considerable research into what this partnership can deliver for us and we’re very excited about the difference this will make as we continue to build our brands.”
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Should Everton qualify for European club competition, the agreement is likely to face scrutiny from regional governing body UEFA. The Nyon, Switzerland-based organization will treat the deal as a so-called related-party transaction, and could possibly sanction the team if it determines USM has paid above fair market value. Paris Saint-Germain and Manchester City, owned by Gulf royalty, have been penalized in the past.
No ‘Museum’
The sponsorship income may help Everton to develop a new stadium. The club is looking for permission to build an arena in Liverpool’s dock area. Everton hasn’t won an English league championship for almost 30 years, and Moshiri vowed he wouldn’t allow the club to become a "museum.”
"We don’t have all the time in the world," he said at the annual meeting. "We have a window to establish ourselves and we’ll do everything we can. We need a sustainable base to be among the elite. It takes time but we’re committed. That’s why we’re here."
So if my memory is correct we signed a five year sponsorship deal with USM as sponsor for Finch Farm in Jan 2017, meaning the deal is up for renewal.
Hmm…….over to you Alisher…….!
toffee-boy
Player Valuation: £15m
Hmm we buy players and avoid ffp again ... Everyone pretend to look shocked
Offically USM has given us £60 mill in sponsorship, really for old rope, 30 mill for finch farm naming rights and 30 mill for first option on the stadium.
The club however announced an expanded partnership with USM a couple of years after the FF deal, the following year instead of getting an instalment of 6 mill on the original FF deal we got 12mill. So the overall figure may be higher than 60 mill.
and that my friends is called the FFP loophole
So if my snout work is correct and the deal is renewed for say 12 mill for 5 mill that’s 60 mill.
If it’s nit renewed than maybe Keys had the right of it and Usminiv is bored.
One thing that could be problematic is fair market value. However this is the scope of the market:
Man Utd inks £180m training ground deal with Aon
Premier League outfit sells naming rights to its training ground for the first time.
www.marketingweek.com
AGM coming up to…..
Saved by Omicron. Another online AGM this year, but at least they're allowing questions 'live' over the pre-vetted nonsense of last year.
However, anything tricky will result in "Sorry, what's that? No.... You're breaking up. Next caller, please."
Dublin blue 75
Player Valuation: £50m
Time to pony up another transfer pool big man. Make it so.
BigDunc'sFod
Player Valuation: £35m
Should have a sponsored sand grain for the BMD infill. 1m to get your company name microetched into a single grain. Think that pixel based sponsorship of that website, million dollar homepage.
You'll get a lot of return, Alisher.
You'll get a lot of return, Alisher.
I bet he doesn't take up the training ground sponsorship again...
The binman chronicles
Player Valuation: £80m
I bet he tries to buy a club that is on the up and has a chance of success like Dagenham.
Dublin blue 75
Player Valuation: £50m
Didn’t Martinez want to build players apartment accommodation at FF? Uzzie can sponsor them.. 1M a room per season
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