Saint Domingo
Player Valuation: £90m
Under Moyes we attempted to do this (but juggling debts in tandem made it an impossible task). We did that for well over a decade and smashed our heads continually on the glass ceiling. Hence the relief when we got a big spender like Moshiri...for a while at least.
We've tried to do it every which way and been frustrated. The ONLY way is to get a financial backer so huge that they can smash through the barrier both competitive and administratively. City did it; Newcastle are in the process of doing so.
Our failure was to get in that type of cash that we could sideline the PL and intimidate them. Anything short of that leaves you vulnerable.
That scenario leads to people - as @Drico stated yesterday - wishing for any sort of regime to back this club in future in order that we can fend off hostile forces.
The current situation underlines our weakness and we never want to be this weak again.
Even Newcastle though are now in a situation where they have to stick or twist in January. They’re not looking likely to get out the CL group so their revenue increase will not be huge on last season but if they want to qualify for next season they probably need to spend big again in January (especially with Tonali missing all season).
If they miss out on CL next season then they are left battling the same equation that their revenues are not matching the expenditure required to take on the scab six consistently. The only way they can then get around this is by having their owners sponsor them like City effectively did until your commercial revenues start to match up but this can take a decade. The PL are desperately trying to close this loophole as well so that Newcastle can’t do it and anyone like and Usmanov with USM couldn’t do it.
Carefully choreographed ‘drama’ between 6 teams on a weekly basis to suit the bookmakers and media partners , 14 teams staying in their lane taking their beatings as they should, the money continuously rolling in. That is all the PL care about and they’ll put up any blocker to stop this being disrupted.
They’ve got their fifth placed CL spot now which they all wanted but really it’s just a stepping stone to the day they can legitimately say ‘we’re having United Liverpool City Arsenal Chelsea and Spurs in the CL every season no matter where they finish and the rest of you will just take it and still keep paying to watch’