You've made this point over and over Tim, but it's just plain naive.
1. Richie had to be sold before 30th June for us to fulfil our p&s commitments to the PL.
2. These same commitments prevent us from structuring deals where we pay significant amounts upfront (ie. in the new financial year), which significantly restricts our deal making ability for this window.
3. We have (still) a number of superfluous players on high contracts that simply are not going to be bid for in the first 95% of the window. We have to move them on to generate wriggle room to deal for more players - under those same commitments.
4. We are not City, United, RS, Chelsea - we cannot just go out and bid for who we like and expect them to want to come to us. (On this point, I get that neither are WHU, Forest, Leeds etc, but for them points 1-3 above don't apply).
5. Considering 1-4 above, and the universally understood nature of the summer transfer window, the players accessible to us are most likely to become available in the final 5% of the window.
All of the above is public knowledge and is generally accepted. And yet you are still expecting the club to defy those constraints somehow and berate them as 'not trying' if they don't.