I dont see why they are protesting at all. It is the prices they pay, for the players they demand that drives these prices. Tell them, we'll knock 50% off your season ticket price and sell sturridge, Sterling, Coutinho, Moreno and not offer Gerrard a new contract. Plus we'll have a self enforced transfer embargo for 18 months, then they'll not be happy.
they laugh at how skint we are, while bemoaning what they have to pay. The club would not of been bought by the people it was bought by if they thought it wouldn't make money. Same goes for every single club whose supporters have turned up en masse at these things. Spurs fans were demanding the use of the Bale money to buy new, expensive players in the truck load, yet if you told them that the sale of Bale (or indeed Suarez from the RS) was going towards reducing ticket prices, they'd call them rotten.
The first smattering of protests against ticket prices did not involve any of the SKY 4 United, Arsenal, Chelsea and the RS. They became quite prominent/'took charge'/had the spokespeople during the protest marches to the Premier League HQ. But they deliberately limited the protest to away tickets. The protesters did not want to engage in any conversation that would affect the income for their clubs overall i.e home ticket prices. Because it was this money along with their income from Sky and the CL that helped them keep in the top 4.
Arsenal fans started to campaign about home tickets prices, paying the highest in the league, as a general protest against not winning things. This latest attempt at Anfield is due to them having CL money and them thinking they will be in the CL for the foreseeable future, so LFC would not lose out. And therefore are still able to splash out £120 million.