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Everton FC in battle with village farm shop over its name

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Oh I'm really disappointed in our club for doing this. Surely the use of the name is advertising for our club also and it'a utterly harmless. It reminds me of when american newcomers Budweiser sued the ancient Czech Budweiser for using the same name (as it always had done) in its drinks, and inexplicably won (I think). I hate this sort of ridiculous argument. No sensible lawyers would ever agree to such a squabble, apart from the fact that they'll be paid a fortune to sort it out. The law, as ever, are the only winners and is laughing all the way to the bank.
 
Oh I'm really disappointed in our club for doing this. Surely the use of the name is advertising for our club also and it'a utterly harmless. It reminds me of when american newcomers Budweiser sued the ancient Czech Budweiser for using the same name (as it always had done) in its drinks, and inexplicably won (I think). I hate this sort of ridiculous argument. No sensible lawyers would ever agree to such a squabble, apart from the fact that they'll be paid a fortune to sort it out. The law, as ever, are the only winners and is laughing all the way to the bank.

In that case, it's fine, as the use of the trademark infringes on a similar product made for similar purposes. That is definitely trademark infringement.
 
Which is presumably why this is off the radar:

20130810-_DSC2357-bewerkt(1).jpg


But it doesn't make sense and they have no legal ground to say that using the place name as a descriptor has to be in a different size font for emphasis. It is a Farm Shop in Everton, so they can call it as such. If they want to make the place name the focus of their business, they have every right to do so I believe.

It'd be like telling the New Forest District Council to make this Everton sign have "Everton" in smaller or equal sized case to "Please drive carefully".

Everton-Hampshire-002.jpg


Protecting copyright is obviously fine, but it has to be appropriate and not just random nonsense hitting everything to do with the word. If someone was using a name/slogan that was copyrighted for financial gain that had no relevance to the business at hand - for example, if someone called something "Everton Shirts" and it was based in Kirkby and sold football tops - then it'd be copyright infringement as you're hurting the brand. If it were "Everton Shirts", based in Everton that sold mens T-shirts, then it's a different story.

A couple of years ago my severely autistic nephew, who lives in a care home (not a football fan by the way) won a trip to tour Everton and I was very jealous. Turned out it was a trip to this nursery / garden centre which was a mile or so from his home. I felt a right daft idiot.
 

I think we should be open to new Evertons and rent a bus to visit the Everton farm shop one Saturday afternoon soon.

We can pretend the carrots are Deulofeu are get up off our seat as soon as someone picks one up, berate the sweet potatoes as Howard and appoint the Beetroot as Lukaku where upon 50% of us will shout down the others ear that it's lazy and not moving enough.

We could pretend the mess on the floor of the bull enclosure is the directors box.
 


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