ForeverBlue92
Player Valuation: £80m
In theory at least, you would want us to be pulling well clear of West Ham in terms of commercial revenue. The London factor is a big plus for them as they have literally nothing else going for them.
The impact on Newcastle if their takeover goes through will be interesting, a lot of potential there, mitigated again perhaps by location.
We start from such a low base that even a 50% increase in shirt sponsorship for example, should be very achievable but quite miniscule in terms of effect.
I hope the shirt sponsorship is sorted and ready to go especially in this environment.
To me it would make sense if we can source that outside of the Usmanov axis, we need multiple revenue streams.
Usmanov is clever enough to find more creative ways to contribute but even if that continues, its likely to be on a modest scale. Although every penny is welcome.
My own personal opinion is that we should utilise Usmanovs revenue streams enough until we are good enough to be regular european competitors - once we are then we have the means and "pull" to get in genuine bigger deals from legit sources.
Until then without USM we are always going to be looking at mediocre deals not too better than the chasing pack below imo. It will take years to build a "brand" - Leicester won the PL yet their deals are less than ours.