Social media has a part to play in highlighting issues immediately but is easily dismissed by someone as hard faced as Rotherham.
It needs to be backed up by emails/letters to his official address so that it is logged by the Mayor’s office. The official route means he can’t hide from FOI requests asking questions such as “how many complaints did you receive about the inadequate rail provision at Sandhills” etc.
A combination of “official” communication from the Club,Shareholder Association, Fans clubs alongside many individual letters from supporters is hard to dismiss. I’m wondering if an “open letter to Steve Rotherham” from various “official” signatories would get good media attention and traction.
I think the focus of our challenges should be more on his competence as a Mayor presiding over a regeneration project worth close to £1bn(as a starter) for the City of Liverpool as opposed to just being about Everton and the more partisan aspects.
What has he done to facilitate more investment to support this project plus plan for future projects that includes future infrastructure needs.
What did he do to try and rescue the Astra Zeneca vaccine factory investment etc?
In addition, constant references to how Manchester is forging ahead under a pro-active regional Mayor will sting someone with an ego like his.