Bottom line is we're one huge step towards a waterfront stadium, something I never thought I'd see in my lifetime. Whose bothered how we pay for it?
No one will care when we're bouncing down from the city centre along the WATERFRONT to a state of the art stadium whilst the Norwegian tourists are getting the 15 to walk along Breck road with their maps out. This will be an unbelievable strategic move for us, we'll be able to brand half the dock, everything will revolve around our stadium, all the transport, all the walkways, even the ferry terminals ffs. For our Wirral blues imagine getting the ferry over packed full of other blues. The possibilities are endless, sky sports covering night games where we're projecting the Everton crest onto the River Mersey, shining spotlight on Everton branded passenger boats coming over the river, the entire dock front lit up in blue, cruise ship passengers watching the entire thing, getting off their ships buying Everton merchandise, taking stadium tours etc. If we see this through it will be a complete game changer.