Giving Man Utd everything they want isn't to give them an easier draw once every six years.Mostly likely correct.
But enough to give Man Utd whatever they want? Is there actually an appetite? Is the overseas marker really what the EFL need to target with the League Cup? Because for me, it's not important to local fans, until it gets close to the end, so the rights can't be going for much abroad.
League wise, absolutely, but 3rd tier competition? Can't see it.
Don't think too many care much about the early rounds of the EFL cup, but would still expect the when EFL sell their international tv rights for £150 million a year, the value is driven mostly by interest for the EFL cup.
The reality is grim. But it is important to pick your fights if you want an even playing field. If the EFL cup was important, teams would have played their best players.