What they don't seem to grasp is, this level of expectation and falsification puts their players under undue pressure which has negative results. I remember Corbyn once saying "it's not me they are afraid of it's you" to his members and the opposite is true here. Most of their fanbase are a massive drain on the club.
If you look at what Emery is doing at Arsenal, going under the radar, not being spoken about and ultimately looking like he might over achieve is probably what Klopp would like to emulate. That was not far off the formula at Dortmund. Instead he's got a fanbase and media lackeys continually telling everyone they are better than a team who finished over 20 points higher than them last season. I almost feel sorry for him a bit as he doesn't and as a club they don't seem to thrive under the pressure of being a front runner.
They really are their own worst enemy. So for any lurkers, never change. You are a critical reason as to why your club hasn't won a league for 28 years. The anomaly of how a club who has spent billions of players and not managed to win it is explained by your behaviour.