The Hibbert Agenda
Player Valuation: £20m
Bidvest seriously need to catch a wake-up. They're a South African company - sponsoring Sunderland to the tune of 5mill? What benefit could they possibly be getting from that deal that wouldn't be exceeded by sponsoring us? Sunderland don't have any SA players and you could probably count on one hand the number of saffers that support them. It would make more sense for them to sponsor us - we have the best SA player of the past decade in our line-up, and way more SA fans (though way less than MUFC LFC CFC and AFC).
Sunderland have very big African connections (one of their primary charity recipients is the Nelson Mandela Chidrens fund)
Everton for some reason are trying to tap into the lucrative Thai market...