Foot Long Hot Dog
Player Valuation: A packet of pork scratchings
Again, it's an article of faith. Until we solve that one then we're looking at a continuation of the old failed project of selling our highest value player(s) and using that to largely operate with.
Only we're not doing that at all.
We're not cashing in on players in order to use the cash to operate with.
One of the reasons we've sold Stones was in order to ensure that our over spend stays within the regulations of the league, it's a completely different scenario. A complete juxtaposed position in fact.
Commercial revenue increases will be largely driven by on field success, so gradually the idea I'm sure, is that it becomes self sustaining, as the none TV revenue streams allow for greater flexibility in years to come. Moshiri can't just pull a multi million pound sponsorship deal out of his arse Dave.