In fairness I think you're missing The Esks point. It's not media related....just take a look at some of the comments or have a look in the Vault at previous BU- related threads.....it's fans themselves, not the media who are causing the disharmony. There needs to be common ground (pardon the pun) between BU and the rest of the support and a mutual appreciation of viewpoints before any progress in terms of getting everyone onside can be made. This business about being Kenwright lovers or happy clappers simply alienated the vast majority of supporters. I'm no Kenwright lover and certainly not a happy clapper but I appreciate BK's position....it's a tough spot to be in. He's a supporter but also the man charged with keeping us competitive - he clearly doesn't have the personal wealth to contribute significantly and appears to be lacking in the ability to find an appropriate buyer for the club. Employing professionals to do that seems straightforward enough to me, but like a lot of Blues I'd be very concerned about who might buy us and what direction it could take the club. New ownership is a massive issue....very much a 50:50 gamble if you get the right person/group or the wrong one. It's a fine balance between moving Everton onwards for the next 50 years or ruining the history of the last 137 years.
For me two things need to occur to move this particular relationship to grow.....The Board need to come out and be wholly transparent about their strategic plans for Evertons future and be clear in expressing their financial capability or plans to increase revenues or find a buyer, and the main guys at BU need to come out and openly challenge the less diplomatic amongst their support and get them all working for the same goal instead of the back-biting and petty squabbling that turns other Blues completely off.