Carbon neutral lettuce eating

[PaddyJames]

Then why don't they do it every game?

Because they don't want to do every-game, they are just using this one to raise awareness about the impact mass meat consumption has on the planet being that they are already the leagues greenest club. I raise money once a year for charity, am I "virtue signalling" because I don't do it everyday?

Tottenham Hotspur has been named Premier League’s greenest football club - future net zero

The North London football club has topped the 2020 Premier League Sustainability Table

www.futurenetzero.com

 

[Tubey]

Because they don't want to do every-game, they are just using this one to raise awareness about the impact mass meat consumption has on the planet being that they are already the leagues greenest club. I raise money once a year for charity, am I "virtue signalling" because I don't do it everyday?

Tottenham Hotspur has been named Premier League’s greenest football club - future net zero

The North London football club has topped the 2020 Premier League Sustainability Table

www.futurenetzero.com

The definition of virtue signalling.

What you do privately and what a business does publicly are two very different things.

This is the best definition of corporate virtue signalling I've found.



That's what is happening here. They're doing a one off because their actual business strategy is the opposite. So they want all the benefit of virtue signalling but none of the cost of actually doing it.

They are virtue signalling, by every definition of the term in a pejorative sense.

 

[dublinbluenose]

Now this is virtue signalling



Or actually just a horrible idea that will only ridicule genuine activism

 

[PaddyJames]

The definition of virtue signalling.

What you do privately and what a business does publicly are two very different things.

This is the best definition of corporate virtue signalling I've found.

View attachment 138520

That's what is happening here. They're doing a one off because their actual business strategy is the opposite. So they want all the benefit of virtue signalling but none of the cost of actually doing it.

They are virtue signalling, by every definition of the term in a pejorative sense.

How is their actual business strategy the opposite? Like I pointed out they are already the greenest club in the league, maybe this is the next step towards something more permanent. Doing something good isn't 'virtue signalling'.

 

[Tubey]

How is their actual business strategy the opposite? Like I pointed out they are already the greenest club in the league, maybe this is the next step towards something more permanent. Doing something good isn't 'virtue signalling'.

"Hey, this is exactly what our business needs to do to be green and sustainable. Look at us demonstrating it - aren't we great?"

"Do it all the time then."

"....... no, no we'll just do it this once."

"Why?"

"......."

 

[PaddyJames]

"Hey, this is exactly what our business needs to do to be green and sustainable. Look at us demonstrating it - aren't we great?"

"Do it all the time then."

"....... no, no we'll just do it this once."

"Why?"

"......."

Ok mate.

 

[jaycee]

I don't mind that they are doing it, call it whatever you like "virtue signalling" promoting a vision, trying to get a message across, in the grand scheme it won't really have any impact, it's like carrying a re-usable straw to Maccies, it has a virtual zero effect, but the big boys can lay the blame at your door because you didn't re-use that plastic bag

 

[Billy Dean]

Then why don't they do it every game?

Maybe this is a precursor for that.

 

[mezzrow]

GREG: When you achieve impact, do you see it as a sort of union, or is it obliteration for you, as well, and how will you commemorate the event?

SMOD: I look at it like my homecoming. I plan on merging with Earth’s molten core.

 

[Tubey]

Maybe this is a precursor for that.

Except it isn't. Because there's no reason beyond profit they can't do it now.

It's the same as Philip Morris, a smoking company, saying they're going 'smoke free' to vaping/heat-not-burn - they're doing it because they recognise profit margins are going one way. They want the publicity 'win' now for it, so they're diminishing their existing product for the sake of long term profit.

Businesses aren't your friends. They exist to turn a profit. All of them. They'll do whatever turns a profit. For a football club, that means various degrees of tokenism that they can do to get the PR value but not hurt their bottom line. It's why you see Ben & Jerry's targeting a very specific bit of Israel to stop selling their products because of 'human rights', but wholesale ignore the Uighur abuses in China - because money. And due to the backlash to Ben & Jerry's, you'll see them row back on that now because Unilever won't be happy about it. Because money.

If this wasn't virtue signalling, it simply wouldn't be a one off action. It'd be a wholesale, complete change to their business model to exactly what they're doing, to be done constantly moving forward, because they've recognised that is the optimum strategy for that aim. They won't do that, because of money. They want all the benefit of it, none of the cost.

It is virtue signalling, by definition.

 

[PaddyJames]

An act of good to raise awareness about something is not virtue signalling. The people moaning about it and the faux outrage about not being able to have a beef-burger for 2 hours that's an example of virtue signalling.

 

[GrandOldTeam]

Seems individuals within companies are too afraid to say no these days.

That, and some individuals within those same companies are too desperate to chase PR.

 

[GrandOldTeam]

It's difficult for some to get this into their heads but an act of good to raise awareness about something is not virtue signalling. The people moaning about it and the faux outrage about not being able to have a beef-burger for 2 hours that's an example of virtue signalling.

Can have the opposite effect though mate.

Majority in the middle ground just think 'behave' and point to hypocrisy. The whole intended message is then devalued.

Awareness isn't always good awareness.

 

[PaddyJames]

Can have the opposite effect though mate.

Majority in the middle ground just think 'behave' and point to hypocrisy. The whole intended message is then devalued.

Awareness isn't always good awareness.

That says more about the 'majority in the middle ground' as opposed to the club attempting to do something good mate.

 

[GrandOldTeam]

That says more about the 'majority in the middle ground' as opposed to the club attempting to do something good mate.

That's reality.

You can call something out as lacking sincerity. Doing that can often be for the greater good.

Too many businesses should either do something genuine and lasting, or pack it in because pretending can do more harm.