Does the club need 'rebranding'? Something based around the new location?

[Kurt.]

‘Blues, Booze and boos fc’

 

[Yarrgh]

I wonder how the return of the Blue Liver Bird would go down?

Maybe a small one stitched on near the bottom of the kit.

It would cause a stir in the press would allow to impress that we were the original club of the city and the original club to don the bird.

We've almost allowed that lot to rewrite history.

Should have 9 pillars in front of the stadium or left at Goodison Park with a representation of the club during each of the 9 league titles. There should be one with the blue liver bird as per the winners medal with it on.

Maybe a 10th column for the ECWC.

 

[PKwalnuts]

Just putting it out there

Change "The Toffees" to "The Merserysiders"

Could even mix the 2 and sell our own Toffee flavour cider....

Who is with me???

 

[kev]

Should have 9 pillars in front of the stadium or left at Goodison Park with a representation of the club during each of the 9 league titles. There should be one with the blue liver bird as per the winners medal with it on.

Maybe a 10th column for the ECWC.

. . . but then we would need to build an eleventh pillar next year

 

[Yarrgh]

. . . but then we would need to build an eleventh pillar next year

By the time we build our 4th stadium, it'll be because of all the pillars are blocking access to the stadium!

 

[Yarrgh]

Actually putting the word third in the stadium name would make people ask what the other 2 were.

Also, it'd get referred to as the turd stadium so maybe not. Especially when you are built near a sewage works.

It's not a worked out plan yet...

 

[PKwalnuts]

Seriously though...

Most couldn't tell you where Athletico Madrid are in Madrid compared to Real, or which club was established first or what their values are and the historyvunless you look it up.

Their brand like the Manchester teams are about winning trophies and competing at the top of each competition year on year.

We're in a tougher league you could argue for various reasons, but Arsenal, with Arse in their name don't seem to have any branding issues, and again have supporters from everywhere because of their success, success is in itself it's own attraction.

We dont have London, we dont have a recent track record of success. We have our fans, our history and our New Stadium. Want Everton to be better thought of, then that needs a sustained period of success. We can sit obsessing about the name of the city and whether the river Mersey and its wind turbine is famous enough or not to leverage, but I honestly don't think anyone other than scousers care.

The fact we were here first bothers them.
Let's not adopt their inferiority complex.

We should just be trolling them on social media and have a massive TV screen facing the Mersey broadcasting Everton stuff 24/7 with all of these slogans touted like "The Original's, Football Club in the City of Liverpool
EVERTON FC, the builders of Football in Liverpool" blah blah, just blanket broadcasting 1sts of ours to the general public and cruise passing tourists and the general collective so that we unashamedly claim all that is rightfully ours and put it in people's head when ever they look our way.

The youth of today just want funny TikToks so maybe we should keep Dele Ali on loan for that alone.....

 

[Tom Hughes]

"The"

 

[Connor]

The club are very much adopting the 'We built this city' and 'The Originals' tags, that's good enough for me

Has been played at every game since the derby, including at BMD

 

[Groucho]

I'm a wool (apparently).

Vague discussion please expand

Only people from 'Scouseland' would believe that The Mersey is the centre of the Universe

It is isn’t it? UK Hindus hold it in the same regard as the Ganges.

 

[Neiler]

Most fans around the world who follow the Premier League will know about the Merseyside Derby. Are you saying they don't know the clubs that play it?

Id say most fans around the world dont know or care where Merseyside is really.

The Derby isn't as big to global football as it is locally or was back in the 80s/90's or early 00's

Same as the North London Derby really.

Is the Merseyside Derby still considered a big game to anyone outside the UK/Ireland - I'm not sure it is really.

Id say you'd probably get more viewers globally for a City Liverpool, Utd, Arenal game against each other if I'm being sadly frank.

 

[davek]

No-one is saying the term "Liverpool" belongs to us..... it's just not an issue, it doesn't have to.! The terms "Mersey" and "Merseyside" are relative unknowns world wide too. I would say given the premier League's worldwide popularity, it ensures our name is already far more well known too. There can also be great branding value in subtlety, intrigue and even exclusivity...... the branding is the new stadium, it speaks for itself effortlessly (the best way), without the need of any soundbites nor forced or exaggerated "associations". At the end of the day, we've been singing about the "banks of the Royal Blue Mersey" and "the men that come from Merseyside, who sail the seven seas" for over half a century..... the real valuable branding is formed by success, both historical and going forward.

No, I didn't either! But claiming it is a massive uphill battle when we have a resource literally on our doorstep that's got massive profile. It isn't true that the name Mersey is relatively unknown. It;'s inextricably attached to the Beatles and will be forever more. If a football club promotes itself by using the name people wont be bewildered by where they come from. It's one of the most famous rivers in the world.

'Liverpool' the name is, as another poster highlighted, associated with the football club of that name and The Beatles now. We must never devalue our presence in Liverpool - the stadium will lean heavily on its proximity to the Liverpool skyline, for instance. But we should - in the wake of this historic move - acknowledge that attempting to reclaim the name Liverpool is potentially a drag on our ambitions or worse still an own goal...Ild say, as an example, there cant be many Evertonians looking forward to seeing, at UEFA's insistence, the name 'LIVERPOOL' on the halfway line of our new stadium for 2028 Euro games.

 

[davek]

Id say most fans around the world dont know or care where Merseyside is really.
The Derby isn't as big to global football as it is locally or was back in the 80s/90's or early 00's
Same as the North London Derby really.
Is the Merseyside Derby still considered a big game to anyone outside the UK/Ireland - I'm not sure it is really.
Id say you'd probably get more viewers for a City Liverpool, Utd, Arenal game against each other if I'm being sadly frank.

It'd never be termed that in a million years. It would simply be called the Liverpool derby - and we'd be seen as junior partners in it. Even the football industry and media in this country recognise that positioning Everton v Liverpool as the Merseyside derby clarifies to the neutral what this match is all about and at least tries to still build it up these days as a clash of two PL giants from the same city.

 

[Neiler]

It'd never be termed that in a million years. It would simply be called the Liverpool derby - and we'd be seen as junior partners in it. Even the football industry and media in this country recognise that positioning Everton v Liverpool as the Merseyside derby clarifies to the neutral what this match is all about and at least tries to still build it up these days as a clash of two PL giants.

That's not the point i was making mate, i dont think anyone in Indonesia, cares or bothers to look where Merseyside is. I dont think globally the Derby is seen as as, as big a game as it is locally or in the UK (if it still is) - i think internationally it would be viewed that games where City, Utd, Arsenal and Norway play each other are seen as bigger games then the derby.

Which is sad in itself.

 

[Dutch Toffee]

Everton: Liverpool's Original Club.

Actually like that a lot!