I don't share this fatalism mate. Look there's no doubt some biases exist and certainly the campaign against H & G helped in allowing a court to allocate their debt to them (though FSG will be very unlikely to make that mistake again). They have been very good at cultivating this myth they are unstoppable. They're not. They have a lot of voices in the media, but if financially difficulties are hit, favourably media treatment will mean very little.
They didn't actually sign anyone last summer. I have done a bit on the Coutinho transfer (essentially the reported figure of £100 from Barca is the more likely one) and they sold it on to a debt company who would probably give them circa75-80p in the pound for an upfront payment. With that £75-£80m they probably put a down payment on the splurge of signings they've made. Two great runs to European finals, and record commercial deals have helped, but they are absolutely at the limits and wanted to sell Mane last year but couldn't. No transfer were bought in.
The eejits who support them seemed to think they were signing Mbappe too this summer. I have consistently said, it won't happen. It will not happen. If pressure starts to be placed upon them, there's no vine right to come up smelling of roses. Far bigger companies, with bigger brands and better connections than them will go bust in this recession. The idea Liverpool fall down a league table a few places is very plausible. I mean Arsenal, multiple title winners have done exactly that under American ownership.
As for us, yes in a conventional sense we are in terrible shape financially. About all you could say, is we are not exposed with commercial deals as we never had many to begin with. I work from the assumption that we have a billionaire owner who has shown time and again he is happy to help us out of a difficult situation. I wouldn't run the business the way he does, but I think he's quite comfortable knowing he has to bail us out. I suspect a mixture of long term thinking, bad decisions and ultimately enjoyment mean he's quite happy to keep doing it.
The other point you make is a good one. Our priorities won't have changed this window. We are still trying to offload deadwood. We are still trying to buy players who are younger for good value. That will have got easier. As for the dead wood, they are still almost impossible to shift. Maybe just maybe there may come a resolution from this, that contracts can be cancelled unless people don't accept a 30%. Something like that would be perfect. Essentially an agreement where all contracts are reduced 30% and players have the right to break them if they wish. We can just clear a load off. That's me being optimistic though!
