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Absolute nonsense. Everton is a business, and like any other business if you hit them in the pocket they have to adapt their business model to cushion the impact.
... Then issue a statement advising badge will be reverted back next season.
From The Times today:
Spot on, too.
http://manchesterstorm.co.uk/interviews/intbiggar.html
DAVE BIGGAR
Talks to Dominique Paul October 2000
One of the biggest happenings for the Arena was a bit of a personal downer for Dave himself. The homecoming of the Treble winners, Manchester United. Yes, as a born and bred Scouser this was a bit of a toughie for Dave, and he insisted on wearing his Liverpool shirt up until the very arrival of the team. He had to produce, manage and control United’s Treble winning homecoming celebrations, and the atmosphere was absolutely stunning. Along with the Eagles concert he rates these as the buildings best moments.
Commercial Director, Dave Biggar, explained: “Whilst it no longer appears on the crest, it remains tangibly and spiritually at the heart of our club.
“It will still be highly visible inside the stadium and will still be part of our each and every day processes.”
The fans should refuse to buy merchandise with the new crest on. In that way the club may rethink this ridiculous idea.