If I'm not mistaken Tim is was you who once calculated that even a 70k stadium full week in week out wouldn't see us catch anyone above us financially?
A real eye opener that for many.
Kind of agree re loans although should we do too well they will definitely dry up domestically. Be interesting to see RM's strategy this summer......,
Put it this way the money Liverpool just got paid to have an Indonesian airline logo on their training tops is the same as we get for getting 35k fans through the gates 20+ times a year.
They make around £75m a year through kit and sponsorship deals, we make about £4.5m.
All the money to be made in football is through "partnerships", our record in this area is pathetic and if we are ever to compete it is arguably more important than who we sign to play for the first team in the long term.