billycopper
Player Valuation: £40m
I'm still on the fence, as ever, but it's nice to see the media reflect the other side for once.
It's a political business. They can't always come out and say things as they are. For example, if they genuinely are looking for investment, then saying publically that we're skint is going to devalue the club. If they said that there's definitely not going to be any summer signings, then season ticket and merchandising sales suffer and the club loses money. To a degree they do need to put a spin on things. But, I do also think that they lie and they avoid issues that they'd do better to confront. I imagine that they have a very difficult job and, for the most part, they do very well. The academy, the women's team and Everton in the Community are outstanding successes. Given that we've had very little money to spend, the first team is very strong too. That's why I try not to be too critical of the board.