With over 8.4 million followers on Twitter and 42.2 million fans on Facebook, Ronaldo is the most socially engaged athlete online. His popularity has translated into big bucks to the tune of $21 million from sponsors like Nike, Castrol, and Konami's Pro Evolution Soccer, all of which he promotes through his social media accounts. His impressive performance on the pitch commands a salary and bonus, including a 50-50 share of his image rights, of another $21 million. The Real Madrid striker led La Liga in goals last season (40) and in March of this year he became the fastest La Liga player to score 100 goals in the league.