It’s not as simple as that though.How would you define 100%?
Because I can assure you, he isn't on the pitch only thinking 30% about football and 70% about modelling. (And if he is, then yes, he shouldn't be near the pitch)
Again, I’m not saying this is the case or that it’s how I see it, but I can see where people are coming from. Surely we’ve had all times in our lives where we’ve not been fully focused on something that maybe we should have been, whether it’s a job, a relationship, study, even a diet or something? You might not even realise it at the time but you look back and think yeah I probably didn’t give that the attention it needed.
DCL might be working like a Trojan behind the scenes and every loss might cut him deep but it’s not hard to see why people might think otherwise when they see his lacklustre performances and then see him talking about fashion and effectively pushing his brand. Only he will know whether there’s anything to it or not.