Its all percentages, TV monies increased last time round again, tickets cost more, there are even more games on tv, and loss making ventures like City, Chelsea and Liverpool are regularly volleying cash up the wall on overpriced pap.
So far as Moyes and Everton go, we trimmed a few players off that were on the fringe like Hanhemann, McFads, and a few of the youth we'd have had to give proper contracts to. And most importantly the highest earners, Yak, Mikel, Cahill have gone onto pastures new allowing their places at the top table to go to certain other players - namely Fellaini, Pienaar, Baines.
We cant keep a bench full of internationals because we cant afford them in the first place, the benefit being we dont have to pay them to sit there either.
12 months time will be telling, will Distin get another 12 months? Neville? I expect Osman and Hibbert to but they are still edging toward their final games.
It is a balancing act, trying to keep the best and youngest players on not too big salaries so there is somewhere to go when its time for contract extensions. As for Moyes wage, I cant think of another manager that could have done so much, with so little. We were relegation certs for consecutive years back in the bad old days of the late 90's, i'd rather pay a proper manager properly than be chopping and changing and losing even more money on buying off a poor managers contract and coughing up compo to whoever we try to nab from elsewhere.