I was going to post on the other thread (KEIOC Plans booted into touch), but it's been locked between me registering, waiting for confirmation and getting back online. Maybe this should be a new thread (it's certainly long enough on it's own), but I'm not really sure of the etiquette and didn't want to get slated for clogging up the board when there are other threads on the same topic. Anyway...
I don't normally get involved in internet discussions, but there seems to be quite a lot of hostility on this board to KEIOC and, apart from much of it seemingly being based on misquotes and half-truths in recent media reports, I know one or two of them and just couldn't resist countering some of the criticisms that have been thrown around.
Also, like Tom Hughes, I was at the Shareholders' Association meeting last Monday where KEIOC and Trevor Skempton gave their presentations, so although I'm not a member of KEIOC and don't actually have the presentation Colin gave, if anyone has any questions about it, I'll try to answer them.
First off, some people seem to think KEIOC (as a whole or individually) have an "our way or nothing" attitude and will criticise anything the club come up with if they didn't think of it first. I don't think this is the case. Last Monday, Colin and Dave Kelly repeatedly said the Football Quarter idea was just a concept they were putting forward for consideration. They think it has merit and that the club should look at it, but ultimately the club have to decide whether this or any other concept is feasible. They also said some nice things about the club and Robert Elstone in particular.
I can't stress enough that KEIOC are not wedded to this idea.
What they seem to want the board/club to do is take the initiative on the stadium issue. Their perception is that the club have been waiting for somebody to come to them with a solution. They think such a third party will always put their own interests first and Everton's will be of secondary importance. This is how they viewed Destination Kirkby - a new Everton stadium was an enabler for Tesco's larger than would otherwise be allowed retail store.
Now that's just my perception of their perception, so I could be wrong. And even if I'm right, they could be wrong in how Kirkby happened, but that doesn't really matter. They
are right that to get the best solution, Everton need to drive the process. They need to lead rather than follow.
Two other points for now...
Firstly, the £700m figure came up in the Q&A session after the presentations were over. Trevor Skempton had presented one option for redeveloping Goodison. FYI, his plan was:
- Phase 1: Secure the necessary footprint, planing permission, etc and invite developers to tender for the hotel complex behind the Park End.
- Phase 2: Construct the hotel and main part of a new Park End behind the existing stand while still using the current stand. Knock down the old stand and finish the new in the close-season. This would add about 8k seats and provide some of the corporate facilties we so lack at the moment.
- Phase 3: Build the main structure of a new Bullens Road behind the current stand before again knocking down the old and completing the new in the close-season. He actually thought the new Bullens Road stand could supercede the Main Stand in terms of housing the changing rooms, media facilities, Directors' Box and main corporate seating/exec. boxes.
- Phases 4 & 5:Re-roof the Main Stand and Gwladys Street to remove almost all of the restricted view seats. Again, this would be done without playing with reduced capacity.
When asked about cost, he was reluctant to give figures as he said the plans were early drafts/sketches, but based on his experience and expertise, he reckoned the Park End redevelopment would be in the region of £75m of which approx. £25 would be the stand and the rest the hotel and other facilities. The new Bullens would be in the region of £80m. So all the club would have to come up with initially would be £25m. Anything extra on top of that would allow them to take a stake in the hotel development. What stake they took would depend on what they could afford and the deal they struck with the developer.
Trevor was insistent that piecemeal redevelopment should be preferred because a. it allows you to do it over a period of time and you don't need to come up with all the money up front and b. it allows you to gauge demand as capacity gradually increases.
He was equally adamant that before starting on a phased redevelopment the end goal should be mapped out, hence the first phase being securing all the necessary land and permissions for the whole project. That might seem to contradict b, but I guess it's far easier to scale down or abandon later phases than to find out half way through that the authorities won't let you complete the phases.
So how did we get from £25m/£75m + £80m to £700m? Well, Trevor kept stressing that this was just one option, the club might like to look at it, but may finally decide to go with another. You could do it more cheaply with lower quality/standards/capacity or you could go the other way. There's a sliding scale which goes from basic right up to something equivalent to The Emirates, but that was the "Rolls Royce, gold standard" option. Predictably, someone from the floor asked how much an Emirates equivalent would cost. The answer was: If you want the Emirates, you have to pay for the Emirates and it would cost about the same - £600m to £700m.
Now I've no idea how that morphed into the Daily Post/Echo reporting that KEIOC presented plans which would cost £700m. They clearly didn't. I'm not even sure Trevor is a member of KEIOC. He and Colin/Dave certainly had slightly different ideas on some things. I got the impression KEIOC were only presenting the Football Quarter thing which didn't include any specific stadium plans, so they asked Trevor to come along and outline his because people would be expecting that.
There were two people in the room taking copious notes, one of whom was from the club sent by Robert Elstone. I presume the other was the "journalist", but if so he needs to brush up on his shorthand. Now this week we have a report in the Echo saying the clubs/council have rejected the Football Quarter because of the £700m price tag...that's the £700m price tag for a stadium that wasn't suggested, nothing to do with the Football Quarter itself.
I didn't realise there were so many crap journalists out there.
Secondly, the quote about affordability has, as Tom has said previously, been taken out of context. Right at the start, Colin had a slide showing the (I think) five tests Everton (actually Keith Wyness at the time I think) had said any scheme would have to meet: Deliverable, Feasible, Affordable, etc. He said he agreed with them, but there was another one he said should be included: Suitable.
His point was that many things might be affordable but unsuitable. Predictably he thought Kirkby was one - that's his opinion, we're all free to disagree on whether he's right, but he also thought the DW stadium would be affordable but unsuitable, Reading's ground would be affordable but not suitable, jumpers for goalposts on Stanley Park would be affordable but not suitable. Hence: "It’s not about affordability. If we build what is affordable, we don’t build anything."
In context, he wasn't saying cost should be completely discarded as a consideration, just that whatever we go for it has to be fit for the history, traditions and ambition of Everton Football Club. First and foremost it has to be suitable for us. We should work out what we need to compete at the top end of the table and then work out how to get it.
He was clearly going for a joke with the jumpers for goalposts on Stanley Park thing, but doing so to make a serious point and it's the same one Trevor made really. He was asking Everton to plan for the future and lay the foundations for a return to greatness, not to settle for what we can afford today.