Should EFC start to utilise blue liverbird?

[Daniel Miles]

I.noticed.the day of.the derby everton twitter had this up and have recently started using the liver buildings for advertsing new kits etc.

 

[Daniel Miles]

So to answer the question they already have...

 

[Brennan]

Perhaps not ..but lots of of scousers in Runcorn .......seriously!

Also a lot of crackheads

 

[Khalekan]

How about the club make an effort to make our own emblem a more widely known icon?

Prince Rupert's Tower is itself steeped in the history of the city of Liverpool.....dating back almost three centuries and taking its name from its proximity to the area where Prince Rupert's forces launched the Siege of Liverpool in the Civil War.

 

[TheFinnFan]

So to answer the question they already have...

well thats good

 

[SerenityNigh]

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This is nice, but I'm not sure this is what Finners is asking. (Or is it?)

Quite different, and quite appropriate, to "Make Merseyside Blue" than to use a blue Liverbird to market the club's image nationally or internationally.

 

[LEONARD]

Our badge proudly proclaims 1878, Their's has 1892.

We are the ORIGINAL and SENIOR club of our great city.

Regardless of their romanticized historical revisionism, they are stuck with this FACT.

 

[Aar_the_Toffees]

No. Our logo has a beautiful history with it. Change the logo and your essentially changing everything attached to it as well.

Plus we don't need them going "you copied our logo, blah blah, blah, etc."

 

[TheFinnFan]

Our badge proudly proclaims 1878, Their's has 1892.

We are the ORIGINAL and SENIOR club of our great city.

Regardless of their romanticized historical revisionism, they are stuck with this FACT.

100% this.

.....and because of that - because our name is Everton FC and not "liverpool...something" - we should and rightfully could use the liverbird in order to grow our stature abroad and naturally our marketing would benefit from it too. You would think this would also benefit the city.

 

[Runcornblue52]

OUR B

What did Shambolic FC use before the Liver Building and Liver Birds were more symbolic of the city (i.e. at the time we were using it)?

I'm not that bothered about their use of it - more bothered of the mirroring of that by the LFC Echo with their RED Liver Bird. If that so-called newspaper wanted to be seen as a serious proper example of journalism their bird would not be red.

Of course we should talk in terms of it being Liver Bird S>>t

Never really thought about it much , mainly because I haven't bought the Echo in donkeys years ..but it's a good point . Especially in a city div

View attachment 32741

 

[Daniel Miles]

This is nice, but I'm not sure this is what Finners is asking. (Or is it?)

Quite different, and quite appropriate, to "Make Merseyside Blue" than to use a blue Liverbird to market the club's image nationally or internationally.

This is nice, but I'm not sure this is what Finners is asking. (Or is it?)

Quite different, and quite appropriate, to "Make Merseyside Blue" than to use a blue Liverbird to market the club's image nationally or internationally.

I believe evertons marketing team are moving towards using liverpool city in its everton advertising. New images of kits appearing next to the waterfront including the liver building, maybe in response to liverpools own advertising of the waterfront ( anyone remember their kit launch staged on the waterfront?) Or maybe because of the potential stadium move.

 

[Runcornblue52]

Also a lot of crackheads

Must make you feel at home then......

 

[SerenityNigh]

100% this.

.....and because of that - because our name is Everton FC and not "liverpool...something" - we should and rightfully could use the liverbird in order to grow our stature abroad and naturally our marketing would benefit from it too. You would think this would also benefit the city.

There's the rub--how does the liverbird help grow the stature of Everton FC? It's a great piece of marketing in select moments, but I don't see how it "moves the brand forward" in extensive use. It is not part of EFC's brand. It belongs to the City of Liverpool, and now it is tied to LFC through their use. Whether EFC is free to use the liverbird and whether EFC should use the liverbird are quite separate questions. I still don't see what's gained by its use in national/international marketing. EFC is better known as The School of Science and The People's Club than its association with the liverbird

 

[SerenityNigh]

I believe evertons marketing team are moving towards using liverpool city in its everton advertising. New images of kits appearing next to the waterfront including the liver building, maybe in response to liverpools own advertising of the waterfront ( anyone remember their kit launch staged on the waterfront?) Or maybe because of the potential stadium move.

I'm all for that (for whatever my opinion is worth), but using the waterfront, the cityscape, or the liver building, and the liverbird in association with these images, is quite different from simply using a blue lovebird in isolation. Maybe I'm misreading the original question or the conversation, but I think that's a noteworthy distinction.

 

[mites]

so bit off topic-- and I'm American please forgive me.

Is the idea behind putting a lock-up on the badge supposed to be funny or just a specific geographic reference?