Even though it isn't fair, I really hope it isn't, because in the next few years we'll be exiting our FFP worries just as others are entering them and that, along with the increased stadium revenue, is what will propel us back up the table.
We always seem to be in the wrong place wrong time.
Our once in a generation prodigy comes through at just the time we’re at our worst and in financial ruin. 5 years earlier or later and he probably propels us into Europe.
When we do miraculously make the CL 4th place isn’t automatic qualifying, we miss out. Now it is so Newcastle are straight in.
All this years we finished 7th under Moyes (and even 6th once) and missed out on Europe because non top 6 teams won a cup (Wigan and Swansea even won them in the same season shafting us). As soon as we’re no longer in European competition they bring out the conference league which we could have been in loads of times.
When we were in the europa the prize money was awful, one we’re out it got massively increased
As soon as we get a billionaire FFP comes in which means we can’t even use it
As soon as we have an Uzbeki oligarch to circumvent FFP there’s a war in Ukraine
As soon as we might be pulling out of FFP trouble and other teams are in it, they’ll probably scrap it.
We’ve screwed ourselves enough over the last 30 years no doubt but we haven’t half been wrong place wrong time so many times.
In an alternative universe Moshiri Usmanov take over Everton giving David Moyes a massive war chest at just the same time the Kings Dock is available, Wayne Rooney also comes through the academy into a decent team propelling us into the top 4 and automatic champions league qualification. We massively inflate our sponsorship and match day revenues at just the moment FFP comes in and locks everyone else out. Was never going to happen that way for us was it.