Zatara
Player Valuation: £100m
The articles about Roma as the focal point are based on a statement by Lina Souloukou, AS Roma CEO, at the Globe Soccer Europe Award held in May.
She said, with regard to the Friedkin Group's expansion strategy: "Roma will remain the crown jewel".
https://sport.quotidiano.net/calcio...enzione-di-vendere-vogliamo-crescere-f622915e
If you translate the article, you'll find these exact words. The fact is, at the time she had been asked about Cannes. To be honest - and it's one of the reasons I'm so interested in this deal - when I read such statement I felt something was out of place, because you don't feel compelled to say Roma will remain the top priority when on the other side you have a club like Cannes, that will certainly grow in the future, but currently plays at amateur level.
A few days ago, when I first read about Friedkin's interest in Everton, i connected the dots. It's very likely Souloukou already knew about all this at the time of the statement.
Still, I find these words misleading. I think they'll try to develop both clubs as much as they can. I cannot think of someone who buys a historic Premier League side without a serious growth project in mind. On the other hand, they've already invested almost 1 billion euros in Roma, it would be crazy to just stop and focus on Everton.
Either they have some sort of strange joint growth strategy in mind or they're setting things up to sell Roma.
A company bringing in $11billion of annual revenue will be looking at this as a long tern strategy i'd expect. A $100mil or a $200mil profit on a Roma sale after using €1bil capital on it makes little sense in the big picture.
What interests me is this:
Roma -- Big name, financial problems, will build a new stadium.
Everton -- Big name, financial problems and building a new stadium
Cannes -- Famous location, fallen down the leagues and refurbishing their stadium.
So, it seems like Friedkin group want to buy in to these types of clubs with massive growth potential, improve their homes and gradually improve them.
Long term strategies it seems. You'd only really need a Spanish club and you could potentially build all 4 clubs up so in future you can offer tv deals as a 4club, 4 league package.
It only works if all clubs are near the top of their leagues and the branding is high level.