The mindset of fans to harp on about our illustrious “history” won’t make us successful in the future because the mantra and expertise which made the club successful then has been eroded through years of incompetence. The best we can hope for is to beat a few of the sky darlings each season and to maybe get to a cup final. The playing field is now so skewed beyond repair with oil rich nation states involved who can find the cost of new stadia, marquee signings, deep playing squads and billions of investment down the back of a sofa meaning clubs like Everton have little to no chance of being able to compete. During this time those clubs have been advancing their brand far beyond what the greatest business brains in the world could ever hope to achieve at Everton.
Media, tv and advertising companies are all lining up to throw even more money at the richest clubs while every other club squabbles over the scraps. Then you have the drawbridge being raised by ffp to make sure the elite stay the elite. The train left the station years ago, we were sat in a puddle outside looking at the clouds while reminiscing about beating the mighty Watford in a cup final.
Happy Sunday everyone.
Media, tv and advertising companies are all lining up to throw even more money at the richest clubs while every other club squabbles over the scraps. Then you have the drawbridge being raised by ffp to make sure the elite stay the elite. The train left the station years ago, we were sat in a puddle outside looking at the clouds while reminiscing about beating the mighty Watford in a cup final.
Happy Sunday everyone.